Press

Press kit.

Boilerplate, logos, and video. For interviews, email info@thebackpackproject.org.

Boilerplate

About The Backpack Project

The Backpack Project, Inc. is a student-run 501(c)(3) nonprofit founded in 2015. Volunteers pack backpacks of food, toiletries, and clothing and hand-deliver them to people experiencing homelessness, then connect them to local homeless-service providers. The organization works mainly in Georgia, South Carolina, and North Carolina through student chapters, corporate packing events, and its annual Homeless Heroes Day in Atlanta. In 2023 it distributed $62,692 in supplies. It has delivered more than 18,000 backpacks since 2015. Learn more at thebackpackproject.org.

Leadership: Megha Nair, CEO · Cohen Coolidge, COO · EIN 47-4511944

Logos

Use on light backgrounds only.

Guidelines

  • Do not recolor, stretch, or outline the logo.
  • Place it on white or light paper backgrounds.
  • Brand green #87C54C · Ink #222222

Photos

Homeless Heroes Day 2025

Free to use with credit to The Backpack Project.