Boilerplate
About The Backpack Project
The Backpack Project, Inc. is a student-run 501(c)(3) nonprofit founded in 2015. Volunteers pack backpacks of food, toiletries, and clothing and hand-deliver them to people experiencing homelessness, then connect them to local homeless-service providers. The organization works mainly in Georgia, South Carolina, and North Carolina through student chapters, corporate packing events, and its annual Homeless Heroes Day in Atlanta. In 2023 it distributed $62,692 in supplies. It has delivered more than 18,000 backpacks since 2015. Learn more at thebackpackproject.org.
Leadership: Megha Nair, CEO · Cohen Coolidge, COO · EIN 47-4511944
Logos
Use on light backgrounds only.

Guidelines
- Do not recolor, stretch, or outline the logo.
- Place it on white or light paper backgrounds.
- Brand green #87C54C · Ink #222222
Coverage
In the news
- UGA Morehead Honors College · Aug 2026A mountain of backpacks: Student-run nonprofit gathers volunteers and supplies for its annual Homeless Heroes Day
- Rough Draft Atlanta · Nov 2024The Backpack Project raises funds for Atlanta's homeless veteran population
- Atlanta Jewish Times · Dec 2023Backpack Project Hosts Homeless Heroes Day
- Atlanta Journal-Constitution · Nov 2021Backpack Project distributes necessities on Homeless Heroes Day
- The Red & Black · Nov 2020The Backpack Project Athens strives to connect communities, ease homelessness





